Strategic Marketing Management Marketing Strategy Essay

Introduction Strategic marketing management is the vital principle of successful marketing in this global environment and market. Strategic marketing is the marketing strategy which combines all the marketing and advertising goals into the comprehensive marketing plan. It is stated that a good marketing strategy should be come from the research on the national and international market and on the product mix. This strategy can be made for maximizing the organization profit and to sustain the business in the competitive business environment. The strategic marketing management is the analytical way of learning that how to different type of strategies related to the customers and solutions of packages to fulfill the needs of customers. It seems very easier to reach the target customer of the company but most of the people related with marketing management field have less ability to create such compatible products which give meaningful results to the targeted customer in near future also. The recent competitive business environment requires developing a more profitable marketing plan and this plan must hit the ground reality as well. Many researchers stated that it is the core principle of the successful marketing. In marketing management plan the marketer must see the market with new eyes. Marketer should have ability to identify the true values of the each and every customer and the organization benefits in the complex increasing market. Marketer should have also study theShow MoreRelatedStrategic Marketing Management : Analysis Strategy, Implementation, And Control Of Marketing Activities1128 Words   |  5 Pages-Define Strategic Marketing Management and identify some current issues in strategic marketing management that might be faced by an organisation. â€Å"Strategic Marketing Management: The analysis strategy, implementation, and control of marketing activities in order to achieve organisation s objectives,† (Jack in the box, 2014). 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